For a job in the arts and design field, the career path of a Floral Designer manages to feel both fulfilling and somewhat financially rewarding. At first glance, the professional responsibilities of a Floral Designer, or Florist, may appear simple. A Floral Designer assembles bouquets of flowers and decorative displays by cutting, selecting, and arranging flowers. However, the designer must possess both aesthetic expertise as well as a knowledge of gardening/flower maintenance. Additionally, these designers must possess customer service skills in order to help clients pick out bouquets, decorations, and other similar items.
Overview of a Floral Designer Salary
You can usually find Florists employed in a retail field in one of several types of businesses that sell flowers. The business may serve as a dedicated, stand-alone flower shop or the aisles of supermarkets, shopping centers, or grocery stores. When the Bureau of Labor collected the information for this profession, a significant proportion of floral designers were self-employed. BLS data for 2012 shows that over a quarter (26 percent) of Florists worked as self employed entrepreneurs that year. In May 2012, the median yearly wage for floral designers stood at $23,810, while the average hourly pay clocked in at $11.45.
*According to the BLS, http://www.bls.gov/oco/
Earnings Factors of a Floral Designer Salary
As non-complex as the field of floral design may appear to outsiders, several factors actively influence the designer’s income level. Some of the factors include:
- Education level. Most Floral Designers only hold a high-school degree. Further education in a business-related field can help increase wages (as is the case with many other retail jobs).
- Working hours. Floral Designers who work full time are obviously better remunerated than those who work part-time.
- Industry of employment. Floral Designers working in lawn and garden equipment stores are the highest earners followed by those employed by grocery stores.
- Artistic ability and creativity. Self-employed Florists who demonstrate artistic abilities and creativity usually attract more business and find it easier to generate higher revenue.
Job Description and Job Outlook of a Floral Designer
Floral Designers must typically possess knowledge about flowers and bouquet arrangements. They need to be aware of the types of designs/bouquets as well as which design choice is appropriate given the type of occasion (based on the particular event, occasion, time of the year, and location). These workers usually order their flowers from vendors. However, some Florist choose to grow the flowers themselves. Aside from these areas of expertise, Designers also require customer service skills: they must possess the knowledge and skill to design an appropriate bouquet based on the clients’ particular needs and budget.
The job growth outlook for Floral Designers appears quite negative over the next decade. The Bureau expects employment in the field to drop by 8 percent from now until 2022. The BLS bases their prediction largely on the overall decline in retail activities caused by the economic recession. Since elaborate flower arrangements are perceived as luxury items, the demand for florists will decrease. The Bureau expects more and more customers will opt for loose flowers or simple bouquets purchased from grocery stores instead of intricate, customized bouquets. Interestingly, the BLS expects Floral Designer employment to increase by 7 percent with grocery store employers. They predict that the amount of employment of dedicated Florist shops will drop by 22 percent in dedicated florists’ shops.
*According to the BLS, http://www.bls.gov/oco/
Educational Requirements of a Floral Designer
Most floral designers only hold a high-school degree or its equivalent. Floral training generally takes place on the job. This training typically lasts for a few months in order to accumulate the necessary skills to become a Floral Designer. Some self-employed Floral Designers also take business-oriented post-secondary courses. Other designers take courses in design/flower caring methods at private Floral schools or vocational schools. Employers typically don’t require previous professional experience. Most florists start out by working behind the cash register or as florist shop delivery personnel.
Professional Associations of a Floral Designer
The main professional association for Floral Designers in the United States is the American Institute of Floral Design. Attendants can obtain a Certified Floral Designer certificate, which is absolutely non-compulsory but recommended for those working in the field. Florists who want to work in specialized shops or become self-employed can benefit from obtaining such a certificate. In order to receive the certification in question, one needs to prove floral design know-how. This knowledge can be obtained either through formal education or through hands-on professional experience.
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