In today’s unstable job market, full of limitations and anxiety (but also full of hope and a few choice opportunities), simply looking for a job or applying for one isn’t enough anymore. While you may have heard of personal branding before and dismissed it as a fancy waste of time, it’s time to reacquaint yourself with this concept: you’re going to need to brand yourself professionally as soon as possible. Few things can be more effective in boosting your career than understanding the mechanism of marketing yourself and applying them correctly. Here is all you need to know, in a nutshell. [Read more…]